Collectively, private markets make up one of the fastest-growing market segments, but they have historically been characterized by opacity and inaccessibility. This is changing, thanks in part to evolving private market benchmarks that focus on strategy-specific performance. In our first blog, we summarized the performance of a collection of private market benchmarks.
In this blog, we explore the important role Cambridge Associates benchmarks may play moving forward and highlight how the right data can bolster private market benchmarks.
Benchmarking Private Markets
For 50 years, Cambridge Associates has provided performance evaluation tools and detailed insights for investors navigating the complex landscape of private investments. Today, its platform tracks over 10,000 private investment funds and the firm remains a critical proponent and advisor in the private market landscape. Cambridge Associates benchmarks deliver robust and data-driven insights derived from deep expertise and engagement with private market participants to help investors identify opportunities, manage risks and drive portfolio performance.
S&P Dow Jones Indices supports clients, in collaboration with Cambridge Associates, by providing private market solutions for investors with dynamic, fit-for-purpose benchmarks in an ever-changing market.
Data Sourcing Is Key
Accurate benchmarking for private investments requires a diligent process and access to a “golden source” of performance data. In private markets, that golden source is fund financial statements. Cambridge Associates sources its data directly from private investment fund managers who contribute anonymously across strategies and geographies. Contributing managers are screened to ensure the data is of institutional quality.
The result is a private investment benchmarking universe that is both broad and granular, reflecting the diverse opportunity set in private markets. Benchmarks are organized into four main strategies: Private Equity, Venture Capital, Private Credit and Real Assets, plus aggregated benchmarks that blend Private Equity and Venture Capital.
Sub-strategies include Buyouts, Growth Equity, Subordinated Capital, Distressed Debt, Infrastructure, Real Estate, Secondaries and Fund of Funds, and can be broken down further by geography, size or sector.
Benchmarking in 3D
Because of private markets’ unique performance drivers, Cambridge Associates advocates using multiple metrics to evaluate them. While internal rate of return (IRR) is the predominant measure of performance of private investments, Cambridge Associates encourages investors and managers to evaluate IRRs in conjunction with multiples, performance breakpoints, vintage year returns and public market equivalents for a wider lens of performance evaluation.
For example, an investor evaluating a manager may use quartile breakpoints to rank their investments in terms of IRR and multiples against a sample of the strategy funds from the same vintage year. Or they may wish to use a public market equivalent (PME) analysis, which essentially addresses the question: what would my return look like if I invested capital in a given public market (e.g., the S&P 500) with the exact timing of private market cash flows?
Key Takeaways and the Path Ahead
As the private markets industry evolves, several trends are taking shape:
- Continued expansion of assets under management in private markets underscores the need for sophisticated and comprehensive benchmarking tools.
- Enhanced transparency through more sophisticated benchmarks, data and tools could be crucial for investors seeking to navigate these complex markets.
- Growing demand from individual investors who have increasing access to private market strategies.
The role of Cambridge Associates benchmarks could become increasingly critical, with more investors seeking custom benchmark solutions to support performance measurement, fund manager selection or fund due diligence. As we progress, the insights derived from Cambridge Associates benchmarks will help navigate the dynamic and complex private market environment, assisting investors to be well equipped to handle emerging opportunities.
Learn more in our recent analysis, “2023 Private Markets Review: Cambridge Associates Benchmarks versus Public Indices.”
Learn more about Private Investment Benchmarks
This blog was co-authored by Ricky LaBelle, Nicholas Godec, and Greg Vadala.
The posts on this blog are opinions, not advice. Please read our Disclaimers.






